About

Heritage fashion, kept and shared.

SaBi is the home of independent African heritage fashion houses. Each shop keeps its own voice. Each customer carries one fit profile, one wishlist, one conversation with each house. We do not replace your store. We give it a head office.

Where SaBi is

4

Heritage houses

~85

Pieces in the catalog

3

Languages

2

Continents served

The four houses

Four atelier voices. One spine.

Maccen

by APO

Aunty stitches ceremonial pieces from her atelier outside Washington, DC. Toghu gowns for weddings and Lela. Coral bridal sets for once-in-a-lifetime mornings. Chief caps with porcupine quill. Every piece is a conversation, every price a relationship.

Cameroonian heritage, made by hand.

King Moh Designs

by Moh Adolf Mbah

Founded by Moh Adolf Mbah (also known as Arrow MOh), a Cameroonian-born creative whose path from modeling and acting at the University of Buea became a calling to transform lives through fashion. Now based in the DMV (Washington DC, Maryland, Virginia) and rooted in African heritage, King Moh blends bold design with cultural storytelling. Toghu and atoghu traditions, mandarin collars, embroidered yokes, recut in modern silhouettes for ceremony, runway, and the world stage.

Divine Inspirational Fashion. Born in Cameroon, made for the world.

Stanlion

by Stanley

A boutique on Gorman Road in Laurel, Maryland. Italian wool, canvas construction, sartorial details. Custom and ready-to-wear suits, tuxedos, blazers, and overcoats for men, women, and kids. Weddings, prom, anniversaries, business. Complimentary adjustments on every bespoke piece. The annual Swanky Experience is the brand's in-person fashion event.

Affordable luxury. Life is not perfect, but your outfit can be.

AfricStyle Fashion

by Duplex Sache

AfricStyle was born from a question: why is Africa's fashion not leading the conversation? The brand partners with creatives across the continent (Lagos, Bamako, Accra, Dakar) to bring contemporary, traditional-pattern pieces (Kente, Bogolan, Danfani, Ndop) to a global audience. Custom orders welcomed; the Danfani Luxe collection sources hand-woven textiles from Burkina Faso.

Home of contemporary African fashion.

Open a house on SaBi

Bring your house. Keep your voice.

SaBi is a head office for your atelier, not a replacement. Your existing site stays your site. Your customers stay your customers. SaBi adds the three things a single brand can never build alone: cross-house traffic, a fit profile that travels, and an AI concierge that speaks in your voice across English, Spanish, and French.

Cross-house customers

King Moh's customer discovers Maccen without lifting a finger. Every product page on SaBi shows pieces from the other three houses.

One fit profile, four houses

Customers measure once on SaBi and every storefront cuts to them. Fewer returns, better gifts, no awkward 'what size are you' emails.

AI concierge, your voice

A concierge trained on your atelier knowledge: fabrics, timelines, founders, ceremonies. Replies on mobile at 2am in three languages.

English, Spanish, French

Every storefront, every persona, every fabric description. Reach the diaspora and Latin and francophone markets without rewriting a word.

Group orders that work

SaBiChat circles for bridal parties and naming ceremonies. One inquiry, every fitting coordinated, every piece on the same date.

Diaspora payment rails

NotchPay, Flutterwave, Mobile Money for the 80% of African customers who can't use Stripe. Plumbed once, available to every house.

How we make money

Subscription, not commission. Your margins stay yours.

SaBi charges a flat monthly subscription per house. We do not take a cut of your sales. We do not touch your Stripe, your WooCommerce, or your customer list. You keep selling the way you already do; SaBi just adds the layer that lets your work travel further.

Pricing tiers are in private beta. Early-launch houses lock in founder pricing for life.

Honest answers

Questions we hear most.

How is SaBi different from Shopify or WooCommerce?+

Shopify and Woo are storefronts. SaBi is a head office that sits above your existing storefront. We don't replace your cart, your domain, or your customer list. We add cross-house traffic, a portable fit profile, an AI concierge in three languages, and group-order coordination that no single brand can build alone.

Do you take a percentage of my sales?+

No. SaBi charges a flat monthly subscription per house. Your margins stay yours. We never touch your Stripe payouts, your WooCommerce orders, or your customer list.

What if I already have a website?+

Keep it. SaBi deep-links to your existing product pages so the Buy button lands customers on your real cart. Your site stays your source of truth; SaBi adds a discovery and concierge layer above it.

Do I have to write content in Spanish and French?+

No. SaBi handles all the platform-level translations. Your AI concierge speaks all three languages out of the box, trained on your knowledge base. Product names and brand voice stay yours; SaBi translates around them.

Can my customers see the other houses on my pages?+

Only if you opt in. The 'Also on SaBi' rail is controlled by a per-tenant flag. Some houses love the cross-traffic; others want their pages exclusive. You're in control.

What happens if I want to leave?+

You leave with everything. Your products, your customer list, your fit profiles, your photography, your AI persona knowledge base. SaBi is a multiplier, not a hostage situation.

When does the AI concierge escalate to me?+

On final pricing for commissions, rush requests, press inquiries, and anything emotionally sensitive (a death in the family, a difficult timeline). The system prompt for each persona declares its escalation rules in writing; you can edit them in the persona admin.

For the customer

One conversation, every house.

Heritage.

Each house tells its own story. King Moh feels nothing like Stanlion. SaBi never asks them to.

Fit.

One body profile, useful at every shop. Take it once, share it where you want, clear it whenever.

Ceremony.

A naming ceremony, a wedding, a graduation. SaBiChat circles let the family coordinate in one thread.